Cheap Marketing Shop

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Monday, 30 October 2006

Google AdWords report week 3

Posted on 06:13 by Unknown
Here are the statistics for the third week of the Google ad experiment.

# impressions via Google search: 509; #website hits: 5; clickthrough percentage: 0.98%

# impressions via Google's ad network (i.e., other sites where Google posts ads): 4,313; #website hits 8; clickthrough percentage: 0.19%

# response forms: 0

Search impressions down somewhat, clickthroughs down too. Ad network clicks up. The total is about the same. Search clickthrough percentage of nearly 1%. Here is the keyword report:

Keyword [?]
Search terms that trigger your ads
Impressions [?]
Times your ad has shown
Clicks [?]
Visits to your website
Total Cost
Charges in this period
mvno Delete 383 4 $2.01
mvno wireless Delete 4 1 $0.56
mvne Delete 50 0 -
caddell Delete 47 0 -
gsm mvno Delete 9 0 -
john caddell Delete 3 0 -
mvno cellular Delete 2 0 -
mvno companies Delete 2 0 -
mvno consultant Delete 2 0 -
mvno operators Delete 2 0 -
mvno startup Delete 2 0 -
mvno telecom Delete 2 0 -
startup mvno Delete 1 0 -
cable mvno Delete 0 0 -
mvne consultant Delete 0 0 -
mvne market Delete 0 0 -
mvne providers Delete 0 0 -
mvne とは Delete 0 0 -
mvno billing Delete 0 0 -
mvno consultants Delete 0 0 -
mvno consulting Delete 0 0 -
mvno mvne Delete 0 0 -
mvno services Delete 0 0 -
mvno subscribers Delete 0 0 -
what is mvne Delete 0 0 -
Content network - Google partner sites that show your ad [?] 4,313 8 $4.10
Your overall performance* [?] 4,822 13 $6.67

I'm starting to think about how to adjust the campaign after the month is over. What would be the effect of raising the ad budget, perhaps? See you again next week.

marketing, advertising, Google
Email ThisBlogThis!Share to XShare to Facebook
Posted in | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • PGA Tour has lost its sense...of branding
    Sports marketing has been careening toward the cliff of excess for some time now (the wall-to-wall corporate sponsorship depicted in " ...
  • Bookselling: it's a distribution game now
    Seen books in any strange places lately? As the New York Times discusses in today's paper , nontraditional outlets for books are proving...
  • Worst practices in customer service #2
    The final step in completing our house renovation project is installing new smoke detectors, motion sensors and door & window sensors to...
  • Spoken blogging in action
    Last month, I wrote about a new speech-to-text service that allows you to speak your blog posts into an ordinary telephone. Now I've got...
  • Airships 101 with Doug McFadden
    OK, class, today we're going to talk about blimps, also known as airships, with Doug McFadden, a longtime blimp pilot (and my brother-in...
  • Heard on the floor - futurethink's workshop was excellent
    Two separate people at the Fortune Innovation Forum told me they loved the futurethink breakout session "Food for Thought Workshop....
  • Friday comix - open innovation
    innovation , strategy , open innovation , Friday Comix
  • Gary Hamel's keynote
    [October 2007 - see an updated post on "The Future of Management" here .] Gary's topic is: What is the future of management? H...
  • Goodbye to another innovator
    I learned in this New York Times article that Peter McColough, a longtime CEO and chairman of Xerox , died last week. (UPDATE: The Wall St...
  • Business bloggers, stop relying on Godin and Kawasaki for your material
    A Friday-afternoon rant TM Is anyone else getting tired of the many business blogs that lard themselves with reductive copies of Seth Godin...

Categories

  • adoption
  • alliances
  • awards
  • blogging
  • blogs
  • branding
  • change management
  • communications
  • Harvard Business Review
  • innovation
  • leadership
  • lists
  • management
  • marketing
  • mobile
  • mvno
  • narrative
  • negotiation
  • New York Times
  • obituaries
  • open innovation
  • PDMA
  • presentation
  • private label
  • product development
  • promotion
  • psychology
  • reading list
  • retail
  • sales
  • spoken blogging
  • spoken post
  • sponsorship
  • sports
  • storytelling
  • strategy
  • technology
  • telecommunications
  • Wall Street Journal
  • what-in-hell-is
  • wireless

Blog Archive

  • ►  2007 (69)
    • ►  March (11)
    • ►  February (30)
    • ►  January (28)
  • ▼  2006 (157)
    • ►  December (23)
    • ►  November (36)
    • ▼  October (26)
      • Fortune 500 Corporate Blog Review: Comcast (#94)
      • IAC/InteractiveCorp update: web ventures by the dozen
      • A refresher on brainstorming
      • Google AdWords report week 3
      • Fortune 500 Corporate Blog Review: InterActiveCorp...
      • Alliance week day 5 - Managing complementors with ...
      • Google AdWords report week 2
      • Alliance week, day 4--inside the Renault-Nissan al...
      • Alliance week day 3 - "Complementors" and managing...
      • Alliance week continues - partnerships in distress...
      • Alliance week begins - power struggles in David/Go...
      • Time kills deals
      • Google AdWords report week 1
      • A primer on designing for experience
      • Salute to Bangladeshi anti-poverty pioneers week c...
      • We interrupt this blog for an important environmen...
      • How to improve innovation in rapidly-changing markets
      • The cure to poverty is connectivity and individual...
      • A bit of foolishness
      • Using Google AdWords: a live experiment
      • The board of directors - a fatally-flawed structure?
      • Building a good user interface... why don't more c...
      • If you want to innovate, get some rest
      • Everybody needs a jolt of Dan Gilbert once in a while
      • Are we suffering from breakthrough devaluation?
      • If you're in business for yourself, you're in the ...
    • ►  September (27)
    • ►  August (15)
    • ►  July (17)
    • ►  June (13)
Powered by Blogger.

About Me

Unknown
View my complete profile