No blogs for Anheuser-Busch. Corporate blogging, at least at this large-company level, remains the province of tech companies and certain few others. (Those responsible for Boeing's blog, which I criticized in an earlier post, are due an apology. At least they have one and view it as worthy of time and investment.)Anheuser-Busch would be fertile territory for blogging. I could easily write something every day about the beer industry. Regulatory pressures, impact of consolidation, product innovation. And, of course, lots of potential liability, never mind lots of enemies.
Ah, well. A-B does have the "Here's To Beer" site, which will have to suffice in place of a real corporate blog for the moment. Things could be worse.
(Picture: Anheuser-Busch limited-edition beers, courtesy of the A-B web site.)
blogs, corporate blogs, marketing, Anheuser-Busch
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