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Monday, 30 October 2006

Google AdWords report week 3

Posted on 06:13 by Unknown
Here are the statistics for the third week of the Google ad experiment.

# impressions via Google search: 509; #website hits: 5; clickthrough percentage: 0.98%

# impressions via Google's ad network (i.e., other sites where Google posts ads): 4,313; #website hits 8; clickthrough percentage: 0.19%

# response forms: 0

Search impressions down somewhat, clickthroughs down too. Ad network clicks up. The total is about the same. Search clickthrough percentage of nearly 1%. Here is the keyword report:

Keyword [?]
Search terms that trigger your ads
Impressions [?]
Times your ad has shown
Clicks [?]
Visits to your website
Total Cost
Charges in this period
mvno Delete 383 4 $2.01
mvno wireless Delete 4 1 $0.56
mvne Delete 50 0 -
caddell Delete 47 0 -
gsm mvno Delete 9 0 -
john caddell Delete 3 0 -
mvno cellular Delete 2 0 -
mvno companies Delete 2 0 -
mvno consultant Delete 2 0 -
mvno operators Delete 2 0 -
mvno startup Delete 2 0 -
mvno telecom Delete 2 0 -
startup mvno Delete 1 0 -
cable mvno Delete 0 0 -
mvne consultant Delete 0 0 -
mvne market Delete 0 0 -
mvne providers Delete 0 0 -
mvne とは Delete 0 0 -
mvno billing Delete 0 0 -
mvno consultants Delete 0 0 -
mvno consulting Delete 0 0 -
mvno mvne Delete 0 0 -
mvno services Delete 0 0 -
mvno subscribers Delete 0 0 -
what is mvne Delete 0 0 -
Content network - Google partner sites that show your ad [?] 4,313 8 $4.10
Your overall performance* [?] 4,822 13 $6.67

I'm starting to think about how to adjust the campaign after the month is over. What would be the effect of raising the ad budget, perhaps? See you again next week.

marketing, advertising, Google
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